But besides it, the social charm it is of the main components of eligibility. In other words, to succeed, leaders must demonstrate a common body language; gestures open the direct, natural smile, but competent supernatural. A true leader has to exhibit a body language to show him both as a common type, down to earth, as well as a charismatic leader. A famous coach and consultant Barry Zweibel invented the acronym AURA in an attempt to define leadership charisma.

Here's what lies behind the four letters of the acronym: A (Assured-Insured), U (Unique), R (Relevant / Resonant,), and A (Alive). What is (Assured-insured)? People that have charisma are confident in their powers and are not necessarily arrogant. They are already assured of success and so their signals are transmitted through body! Most times, they have a vision that is usually "more than the underlying scene.” And those who have higher social status, with more power and have higher prestige "the privilege of skin contact”, is meaning they start touching them, for example, with hands on shoulders and arms or on the rear of speakers. How unique is the manifest U? Web 2.0 generation leaders have introduced something new! They are young and look different. More, they have a magnetism that awakens your imagination, which forces you to pay attention and more importantly, their mystery.

But the relevant R? To demonstrate the relevance let's take one of the most effervescent American leaders at the moment, Barack Obama. Somehow, Obama shows to Americans that’s exactly like them, even if it is not so. Thus, emphasize that it is different from them, but at the same time so close to them, with an approach from both sides. But the vivacity? Can be expressed by the spirit, the manifestation of an inner joy, through enthusiasm overflowing with energy and clarity in the actions performed.

Here's what we remember about non-verbal language of leadership: leadership by appropriate nonverbal elements connect with the audience, inspire and motivate their teams, resolve conflicts that may arise, deliver presentations in front of an audience, maintain long term relationships with people and communicate with those around!

Other very important element of business nonverbal communication it’s represented by feedback: “Knowledge and human power are  synonymous”(Francis Bacon). In the following lines, I’d like to talk about the importance of the feedback.

Do you wonder how we can find the impact of business nonverbal communication processes upon our career success? If we’d be state political leaders or presidents, knowledge and the use of nonverbal communication really makes the difference to the competing candidate.  But when it comes to business, here are some criteria that we can report: timeliness of feedback, messages, codes, power multiplier, power to keep the message and power overcome selectivity.